User interviews

The only way to really get to know people is to talk to them. User interviews bring us clarity about users' attitudes, beliefs, desires and experiences.

We plan the interviews to include users, according to different product audience segments. An interview is one-to-one conversation without a strictly defined plan. Open questions regarding the user's lifestyle and habits are presented, the product's role in their lives is being determined.

User interviews are often combined with other research methods.

The gathered information allows us to create more detailed user profiles that will serve as a base for future decisions in the development of websites. You will receive a summary of the most frequent topics and user comments.